Tips for Acquiring New Customers Using Facebook:----/facebook.
Facebook is a powerful tool of reaching out to hundreds of thousands of people and acquire new leads, potential customers. Advertising on Facebook is very effective. The following strategies could help you a long way in maximizing the ROI of your ads.
Facebook Pixel:--:
when you advertise on Facebook, you can select pixel as a “target audience”. This will let you show your new ad to everybody who has visited your website in the past. A returned customer has a better chance of making a decision than a new visitor.
Copywritting needs to grab their attention. After grabbing attention, you need to create interest and if you have successfully done it, you need to come up with correct copywriting to orchestrated a way for decision making.
This action-packed copywriting funnel is called “AIDA”
A= Attention
I= Interest
D= Decision-making process
A= Action
Video Grabs Attention:
Create a short video, make sure “AIDA” is inculcated in your message with a nice voice over .
Free Giveaways:
Want to convert visitors into long term loyal customers. Try giving something for FREE. It does not matter what product or service you are selling. If you involve your audience and give them something for “Free”. It could potentially convert them from a prospect to a loyal customer.
Call to action:
Always state the call to action clearly in your ad. Either take them to your website and with pixel installed, you can present your ad to them every time you advertise on Facebook.
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