What is Copy writting?

 

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It is the way of engaging readers to read your sales copy. It excites them towards our business offer and converts them into potential customers.

A typical sales copy focuses on:

AIDA copywriting, commonly known as AIDA formula. It is an abbreviation of Attention, interest, desire, and action. Here is how it works.

  1. Attention: Grab read interest with an interesting headline.
  2. Interest: A great opening creating interest in your offer.
  3. Desire: Create a desire by talking about interest. For example — Do you wish to be financially independent?
  4. Action: Create a call to action right after you create scarcity and give assurance to your potential lead for example – 48 hours only, limited stock — Buy Today. We offer a money-back guarantee

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